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Engagement settings

To finetune what you consider to be an engaged visitor, use these settings. To manage a site's engagement settings, go to Manage site > Settings > Engagement.

Key concepts​

During a session, the level of engagement contributes towards the 'engagement level'.

  • Bounced engagement level is where the visitor left very quickly after only viewing one page.
  • Normal level is set for visitors that don't bounce, but don't engage with the site enough either.
  • Engaged level is set where the visitor stays for a minimum length of time or views a minimum number of pages. These are generally people interested in the site.
  • Converted level is set where the session receives a conversion event through either the Hitprobe tag or the API.

You can control what sessions are considered to be bounced or engaged through these settings.

Bounced​

Set the number of seconds under which you consider a session to have bounced. If a session has a duration shorter than this and only 1 page view, the engagement level will remain at bounced.

Engaged​

Choose the minimum duration, and the minimum number of page views, that will be considered to be engaged. Any sessions with a duration longer than this, or with this number of page views or greater, will go to the engaged level.